While there is a dominant perception among fitness and health industry that individuals are SET to achieve their `{`health`}` goals, the reality is something else. Despite the desire to become better or healthier, there is a trigger that it takes people to get up and act on it. The gap between the moment when you want to do something and the time you do it, is what keeps people apart from their dreams. When you decide to read more, or when you decide to start a diet and get in to shape. There is always this notion of “let’s start tomorrow”, or let’s start form Monday. These gathers up to the point of a major event like New Year’s and reflects itself as New Years resolution. There is an expression among even most advanced athletes that “the hardest part of any workout is getting to the gym”. At HamishehChallenge we help people to take that very FIRST step.
But it doesn’t end there. Once people are ignited, there is always a bigger chance to lapse into old habits or even give up. Setting unrealistic expectations, fighting setbacks, and keeping the momentum alive are among most common causes people give up. We at HamishehChallenge help our community to stay positive and focused throughout the process to see progress. We educate them to know more about themselves, their abilities and even limitations. How to set goals and how to define roadmaps. In doing so, we have built a network of thought leaders, influencers, fitness, and mental gurus who will coach you throughout the process. HamisheChallenge, also, has enabled collaboration and community forum for you to share your feelings, challenges, workarounds on obstacles and success stories with other community members.
The way our community members engage with HamisheshChallenge is fun, enjoyable, and gamified. Awarded by points and rewards sponsored by our partners they are rewarded and encouraged to reach next milestones. Customer user experience and customer journey in HamishehChallenge are designed and powered by data-driven AI and ML practices that reflect in customer profiling, customer segmentation, loyalty programs and even customer retention strategies.
This is what makes HamishehChallenge apart from all other existing health and fitness platforms out there in the market. Pushing the community to ACT today (as opposed to “Tomorrow”) and help them to STAY-IN and keep their MOMENTUM alive. With HamishehChallenge, everyday is the 1st of January and that’s why we call it the 1/1 Moment. Our aim is to ignite that “1/1 Moment” for our audience to pursue a healthy lifestyle and keep the light on until their goals are achieved.